Scott Baumann
My goal as a fitness professional and an “influencer” has been the change some of the culture that has been the “norm” in the bodybuilding and powerlifting world. These worlds have been notorious for their self- centered, self-absorbed athletes and their judgemental and exclusive (not in a good way) gyms. My goal has been to create a gym and a culture that defies those stereotypes. I have met more than my share of kind and selfless athletes and coaches who are bodybuilders and powerlifters and who enjoy nothing more than helping others. From this goal, we created the “Lift Heavy Be Kind” slogan that is the foundation for our personal training gym, the Iron Legion Strength Co. and our apparel brand, NOT Born This Way. Our aim is to show the world that being strong and being kind are not mutually exclusive!
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